Wednesday, Jul 31st, 2019

Qoreboard: Our Story and Mission

On January 1st of 2019, Mike Midgett, a marketing and communications leader and Jeremy Johnston, a digital technology leader in the Houston area, launched what could be one of the most disruptive technology companies of the year. Focused on developing a tool that leads to better performance from employees by inspiring them to win, Mike and Jeremy created Qoreboard to assist managers in developing their staff in a fun and culture-focused way.

For the past 25+ years Mike Midgett has been an executive for some of the biggest telecommunications and industrial companies in the world. As a sales, marketing and culture leader for these companies, Mike worked with teams to develop both external and internal marketing campaigns that focused on acquiring customers and bringing on the best talent to grow the business. During this time, Mike saw a universal flaw that was hindering growth of employees across each company. Midgett realized that often, companies promoted their top performers to manage teams in hopes of replicating that individual’s success on a larger, more profitable scale. The consistent problem with this is two-fold. You immediately lose your top producing employee since they are no longer speaking directly with customers and you are left with an ill prepared manager who doesn’t know how to get other people to do what they can do naturally. Mike saw that newly promoted Managers were rarely trained on how to lead and communicate effectively with their teams. These individuals obviously knew how to build business and hustle, but beyond that, were never trained on how to duplicate their formula for success.

Throughout Mike’s career, he continued to see the same communication pain points in every company he worked for. He knew there had to be a way to support these managers in a way that brought better communication, success, and overall transparency between them and their teams. So, in 2018, Mike decided to follow his passion and began formulating a plan to fix this problem. His first step was to find a technical partner with experience in building large scale software systems. On a whim, Mike reached out to his neighborhood Facebook group asking for resources in the tech space. That’s where Mike met Jeremy Johnston, a former Amazon Application Engineering Manager, with exactly the right skills Mike was looking for in a partner. The two hit it off and immediately began whiteboarding their future product. When Qoreboard finally launched in 2019, Mike and Jeremy secured 1.6 million dollars of seed investments and brought on a team of developers and designers to create a tool that assists managers with employee communication, while also giving the users daily goals to achieve in the workplace.

Qoreboard is essentially a goal-focused platform for any employee at an organization to use to transform their day-to-day activities into goal-driven performance. So how does this work? From a user perspective, when you clock-in for work at the beginning of your day, the first thing you see on your computer is your Qoreboard. The web-based platform shows you three main datasets to assist with overall performance. First, you can see visuals on how you have been performing each day, giving you the ability to hone in on where you can grow. Secondly, you can see what goals you are set to achieve that day. The best part about this is as you get closer and closer to achieving your goals, Qoreboard will send you notifications on where you are in a positive and motivational manner. Lastly, Qoreboard gives managers the ability to send personal messages to employees and automates the process by recommending the right message to send at the right time to the right employee. This is an amazing feature that gives leadership the ability to congratulate, motivate and train their team as each day progresses while automating the work and making it easier for the leader to do their job more efficiently. Qoreboard is meant to be a tool that assists and augments the job of any leader at any level. As a manager you can also see real-time success data from your team to have a higher level of performance statistics.

Since rolling out Qoreboard this year, customers that have implemented the platform have already seen a massive improvement in sales, internal communication and employee retention. ThirdLove, a rapidly growing woman’s apparel company based out of San Francisco was an early adopter of Qoreboard for their customer contact center and has seen massive success in using the platform. With hundreds of Fit Stylists working in their center, Thirdlove needed a way for management across the country to be able to communicate with the employees and set goals for them to achieve. Qoreboard has been pivotal in this equation, giving each employee at ThirdLove the ability to know where they are each minute of the day, and focus on ways to outperform their goals in a healthy manner. As ThirdLove continues to expand their implementation of Qoreboards across their company, Mike Midgett and his team have continued to build out the system to support all their customers on every platform possible. Not only will the mobile version of Qoreboard be coming out next month, the system also integrates with dozens of third-party platforms, making it a true end to end solution.

Mike and Jeremy are proud to call Katy, Texas home and look forward to continuing to build Qoreboard’s headquarters there, with the hope of growing a tech-hub in their city.

For more information on Qoreboard and how it can add value to your business, check them out at www.qoreboard.com

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